Gillette releases ad that challenges ‘toxic masculinity’

Gillette's new ad that challenges 'toxic masculinity' has caused quite a stir:

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Gillette urges men to get rid of 'toxic masculinity' in #MeToo eraGillette uses new ad to urge men to get rid of 'toxic masculinity' in 'Me Too' era. 'Gillette is using our platform to advance a more modern, positive vision of what it means for men to be at their best,' the company tells GMA.
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Gillette ad about toxic masculinity and #MeToo movement draws criticism, boycottGillette has come under fire after releasing a commercial that draws on the MeToo movement to challenge 'toxic masculinity.'
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Why Gillette's New Ad Campaign Is ToxicWhile it focuses on important social issues related to masculinity, Gillette has alienated a large proportion of its target market. This article provides a historical perspective on Gillette's 'Best a Man Can Get' campaign and explains what has gone wrong with the updated version.
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