WW, formerly known as Weight Watchers, is facing backlash after launching a weight loss app aimed at children ages 8 to 17. Dietitians weigh in on why this i...
WW, formerly known as Weight Watchers, is facing backlash after launching a weight loss app for children ages 8 to 17 years old.
Nicole Avena, MD, assistant professor of a Neuroscience at Mount Sinai School of Medicine and author of Why Diets Fail, tells Yahoo Lifestyle that teaching children healthy eating habits and nutritious food ideas can be a good idea. However, WW falls into dangerous territory when it comes to mentioning weight — especially in the context of the program’s “success stories” featuring then and now photos of children as young as 8.
“As someone still in recovery from an eating disorder I fell ill with in high school, I immediately knew this app was incredibly dangerous,” she says. “Within a few minutes of research, every aspect of Kurbo threw up red flags. In 2016, the American Academy of Pediatrics advised doctors and families to steer clear of weight talk, and instead focus on emphasizing healthy lifestyles, and yet on Kurbo children can set ‘their goal’ as ‘lose weight.
The app also aims to inspire healthy behaviors with content that helps kids engage in physical activity and mindfulness habits. For an extra cost, users can even have one-on-one video sessions with Kurbo coaches to discuss “personalized goals and strategies to help them achieve long-lasting results.”
“I created the petition because eating disorders have the highest mortality rate of any mental illness, every 62 minutes at least one person dies as a direct result from an eating disorder. This app will literally kill people,” Stallcup says. “These diseases wreck lives and once you enter into recovery you become a part of community that fights for each other.
“We need to teach kids and young adults how to eat by example. Get them in the kitchen and make healthy meals together. Grow a garden and teach them about where their food comes from,” she explains. “Encourage them to find movement that feels good and is fun. At 12, you should be more concerned about playing tag than how many points your lunch had.”
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