Viacom and CBS aim to prosper in the streaming arena by covering both ends of the marketplace, blending Viacom’s focus on ad-supported platforms with CBS’ strong head start on subscribe…
Viacom and CBS aim to prosper in the streaming arena by covering both ends of the marketplace, blending Viacom’s focus on ad-supported platforms with CBS’ strong head start on subscribers for CBS All Access and Showtime. ViacomCBS CEO Bob Bakish and incoming ViacomCBS chief financial officer Christina Spade outlined the combined company’s vision for how [...
NBCUniversal will draw on its news, sports, cable unscripted and Spanish-language divisions to provide an array of programming beyond scripted series for the launch of the streaming platform that has been dubbed Peacock. Nine months after she was tapped to lead NBCUniversal’s charge into the streaming wars, Bonnie Hammer on Tuesday offered the first glimpse [...
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CBS Credit Union Manager Gets 14 Years for $40M EmbezzlementEdward Rostohar admitted he used the money to fund a gambling habit, buy luxury cars and watches, and travel by private jet.
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After $40-million embezzlement, former CBS credit union manager gets 14 years in jailEdward Rostohar, 62, of Studio City, admitted he gambled away much of the money and spent the rest on private jets and expensive cars and watches.
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Amazon’s Mike Benson Will Succeed George Schweitzer as CBS Marketing ChiefGeorge Schweitzer has enjoyed a broad career out of a very narrow practice. He finds new ways to get people to watch more TV. Those methods can range wide. He once tucked a paper-thin interactive v…
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CBS Taps Amazon Executive as Chief Marketing OfficerLong-time network marketing chief George Schweitzer will serve as chairman of the division in 2019-20 before handing the reins to Mike Benson.
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CBS Marketing Shift To See George Schweitzer Pass Baton To Mike Benson In 2020In a significant changing of the marketing guard, CBS will hand the main duties of promoting its shows and platforms to Mike Benson, who has spent the past four years as marketing chief for Amazon …
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NBC Tops 52-Week Nielsen Season, CBS Reclaims Total Viewers CrownNBC is set to end the 2018-2019 Nielsen season as the top broadcast network in the ratings, while CBS has reclaimed the total viewers crown from the Peacock. Last year, NBC had overtaken CBS in tot…
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