Nationwide sales of Bud Light crashed 23.3 percent during the week of April 29 compared to the same week last year.
First, there will be the Lipstick on a Pig Strategy withSecond will be the Condescending to Red America with Stereotypes Strategy that could look like
Sarcasm aside, the problem here is likely irreversible. Bud Light, which had been the top beer brand in the country, is now the CNN of beers. Like CNN, Bud Light is brand-damaged. It has become a joke, a punchline, and a way for normal people to bond, find, and then commiserate with one another over our cancerous culture.Credit: @luistejadabostonrealtor/LIFESTYLOGY /TMXFor years now, the easiest way to bond with a group of strangers in a waiting room was to say something sarcastic about CNN.
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WATCH: Feminist Miller Lite video resurfaces amid Dylan Mulvaney Bud Light controversyA months-old Miller Lite video with a feminist message is going viral as Bud Light continues to hurt from the fallout it received from its partnership with transgender influencer Dylan Mulvaney.
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Hey, Bud Light: Conservatives Are Whining About Miller Lite's 'Woke Cult' NowRepublican-aligned on social media are railing against a 'feminist' beer ad starring 'Broad City' comedian Ilana Glazer.
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‘Book of Mormon’ star declares ‘Bud Light is gay’ amid Dylan Mulvaney controversyHe’s making (Bud) light of the situation. Actor PJ Adzima crafted a jingle in defense of the beer and its partnership with the transgender content creator.
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Bud Light to launch camouflage bottle amid transgender controversy: reportAnheuser-Busch will temporarily redesign its Bud Light and Budweiser aluminum bottles with camouflage print in an effort to boost sales, according to a report.
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Bud Light sales down 23.6% in first week of May as backlash continues into fifth week amid Mulvaney falloutBud Light continues to face backlash more than a month after its controversial partnership with transgender influencer Dylan Mulvaney, with a 24% sales drop.
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Miller Lite's feminist ad from March goes viral amid Bud Light backlash: 'These companies are broken'An ad for Miller Lite went viral on Monday after conservatives likened it to Bud Light's recent marketing controversy, saying the beer company has gone woke.
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