Nike suspends Hockey Canada partnership, ‘paused’ support after sex assault claims

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Nike suspends Hockey Canada partnership, ‘paused’ support after sex assault claims
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Nike spokesperson Sandra Carreon-John says the athletic brand made the move because it was 'deeply concerned' by the ongoing reports around Hockey Canada. hockey hockeycanada nike

Nike spokesperson Sandra Carreon-John says the athletic brand made the move because it was “deeply concerned” by the ongoing reports around Hockey Canada.We deliver the local news you need in these turbulent times on weekdays at 3 p.m.By clicking on the sign up button you consent to receive the above newsletter from Postmedia Network Inc. You may unsubscribe any time by clicking on the unsubscribe link at the bottom of our emails. Postmedia Network Inc.

The company will continue to monitor the situation and says it awaits more information around what Hockey Canada will do to support investigations into the sexual assaults. Nike joins a growing list of top-tier sponsors including Telus Corp., Scotiabank, Tim Hortons and Canadian Tire Corp. that have pulled their support for hockey’s national governing body in recent days.

Hockey Canada’s website lists Nike a one of four premier marketing partners and says it has held that role since 1999.

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Nike suspends Hockey Canada partnership, ‘paused’ support after sex assault claimsNike suspends Hockey Canada partnership, ‘paused’ support after sex assault claimsNike spokesperson Sandra Carreon-John says the athletic brand made the move because it was 'deeply concerned' by the ongoing reports around Hockey Canada. hockey hockeycanada nike
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