LP's 'Lost On You' sold over a million copies worldwide and has been streamed over a billion times. LP explained how her smash hit almost got lost by the music business
. There was a music industry buzz around LP once again."There was this little mini-storm, and I got signed to a major label in 2011."in 2012, but progress on the follow-up album ground to a halt when the producer was unavailable for two years."I lost my steam a little bit, and in that time the entire staff changed, the regime changed." This brings us up to date with her fateful meeting with the label execs who dropped her.
On the back of her chart success, LP's live gigs became something of a phenomenon, continues Gill."It's really about her live show, she's an extraordinary live artist, the real deal. As a label, we're there to amplify who she is as an artist. And that's why the partnership is working." Gill recalls when LP took to the stage in Mexico for the first time,"She comes out to perform 'Strange,' an album track.
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