Lamborghini History: Did Lambo Start Building Cars Because of a Ferrari Insult?

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Lamborghini History: Did Lambo Start Building Cars Because of a Ferrari Insult?
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A longstanding legend says Enzo Ferrari taunted Ferruccio Lamborghini into building cars. Here’s the real story of Lamborghini’s 60-year history.

. He attended technical school and served as a mechanic in the Italian armed forces during World War II, improvising engineering solutions to keep the army's trucks running. After the war, Lamborghini built farm equipment from war-surplus machinery. He soon established Lamborghini Trattori, manufacturing tractors that were affordable and robust.

As a car enthusiast, Lamborghini had tuned Fiats since the end of the war, and he now had the wealth to purchase high-end cars from Alfa-Romeo, Jaguar, Lancia, Maserati, Mercedes, and Ferrari. While the Ferrari taunt story may be apocryphal—more on the evidence for and against in a moment—we do know Lamborghini's experience with those cars prompted his entry into the car business.

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