Facebook is gambling the goodwill generated by 'Clear History,' a long-promised new privacy feature will outweigh the damage it could do.
Facebook CEO Mark Zuckerberg listens while testifying before a joint Senate Judiciary and Commerce Committees hearing regarding the company’s use and protection of user data, on Capitol Hill in Washington, U.S., on April 10, 2018.It was announced by CEO Mark Zuckerberg back in May 2018.
Back in May 2018, as the Silicon Valley social networking giant battled with the aftermath of the Cambridge Analytica scandal, CEO Mark Zuckerberg announced the company was building a"clear history' feature that would let users instruct the social network to delete its records of what websites it had visited and links it had clicked.
The exec added:"So I think broadly, it's going to give us some headwinds in terms of being able to target as effectively as before."
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