Filipino entrepreneurs are encouraged to immediately jump on the digitalization bandwagon lest they find themselves out of the competition if another major disruption like the pandemic happens and they are not prepared, according to Insider. | TyronePiad
“Most of the business expansion before was dominantly offline,” he said. However, physical stores were shut down for a time due to COVID-19, especially during the onset of the pandemic.
“If one day, COVID happens again and you don’t own your customers. It is hard to bring them back to actually buy from you,” Nguyen stressed. Rey Lugtu, president and CEO of digital transformation company Hungry Workhorse, explained that digitalization could be applied in a business’ operation, product platform and customer engagement strategy, among others.
“Essentially, digital transformation is innovation. It is innovating parts or in a whole of your business components,” Lugtu added. However, only 11 percent of the local companies are considered “digitally sustainable,” according to the recent Digital Sustainability Index report. INQUIRER.net wants to hear from you! Take part in our reader survey and help us be better. Click on this image to answer.Subscribe to our daily newsletter
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