Blumhouse's ‘The Black Phone' Shows That Horror, and Original Storytelling, Has a Place at the Box Office

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Blumhouse's ‘The Black Phone' Shows That Horror, and Original Storytelling, Has a Place at the Box Office
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Blumhouse and Universal’s “The Black Phone” has surpassed $150 million at the global box office.

Many worried that audiences would only gravitate towards big spectacle features or franchise-based films.

The 2022 box office has generated around $5.05 billion through August 11, down 31% compared to 2019, according to data from Comscore. It's also seen about 31% fewer releases, with only 52 wide releases, films released in more than 1,000 theaters, compared to 75 during the same time frame in 2019. Blumhouse has set a new standard for horror production in the 21st century, churning out quality feature films on lower budgets. The studio is probably best known for films like"Paranormal Activity" and the Academy Award-winning"Get Out" and for its ability to take these small budget films and turn them into huge box office successes.

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