AT&T announced a sweeping restructuring of its WarnerMedia entertainment unit as it prepares to take on Netflix by DawnC331
The restructuring would better integrate the administrative operations of HBO and Turner, and conserve cash for programming.
“At a time when we must shift our investment focus to develop more content for specific and demanding audiences on emerging platforms, we can’t sustain a model where we invest one dollar more than necessary in the administrative aspects of running our business,” said WarnerMedia CEO John Stankey in a memo to staff obtained byWarnerMedia installed former NBC Entertainment Chairman Robert Greenblatt as chairman of a newly created WarnerMedia Entertainment and direct-to-consumer group.
The Warner Bros. group, which currently includes the film studio, Warner Bros. Television studio and the Warner Bros. Interactive games group, will add a new Global Kids & Young Adults business. That business brings together the family, kids and animation efforts across WarnerMedia, including Cartoon Network, AdultSwim and Boomerang. Otter Media and Turner Classic Movies also will be housed under this group, reporting to Warner Bros. Chairman Kevin Tsujihara.
WarnerMedia will consolidate all WarnerMedia Affiliates and advertising sales groups under one group, led by Gerhard Zeiler, the WarnerMedia chief revenue officer. Two high-profile executives, HBO Chairman and CEO Richard Plepler, and Turner President David Levy, announced their departures last week, ahead of the restructuring.I’m a Los Angeles-based senior editor for Forbes, writing about the companies and people behind the biggest disruption in entertainment since cable TV: streaming video. I write about the tech juggernauts, the legacy media companies and the startups pioneering new ways to re...
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
AT&T Breaks Up Turner, Bulks Up Warner Bros. in Major WarnerMedia OverhaulAT&T started reorganizing its WarnerMedia unit by combining its disparate networks and entertainment businesses, in an overhaul that is expected to lead to significant layoffs.
Baca lebih lajut »
How Netflix and Amazon helped save the AT&T-Time Warner dealCNN News, delivered. Select from our newsletters below and enter your email to subscribe.
Baca lebih lajut »
AT&T defeats U.S. appeal to kill its Time Warner dealAT&T beat back another effort by the U.S. government to undo its purchase of Time Warner, cementing an $85-billion deal to help it compete with Netflix.
Baca lebih lajut »
AT&T restructures WarnerMedia as it prepares to battle NetflixAT&T restructuring its WarnerMedia business, according to a memo sent to employees on Monday and seen by Reuters, as it girds for a streaming video battle with Netflix and Disney
Baca lebih lajut »
AT&T restructures WarnerMedia to gird for Netflix fight: memoAT&T Inc is restructuring its WarnerMedia business, according to a memo sent to ...
Baca lebih lajut »
AT&T Breaks Up Turner, Bulks Up Warner Bros. in Major WarnerMedia OverhaulAT&T started reorganizing its WarnerMedia unit by combining its disparate networks and entertainment businesses, in an overhaul that is expected to lead to significant layoffs.
Baca lebih lajut »
WarnerMedia reorganizes its leadership team after AT&T acquisitionAs part of the reorganization, WarnerMedia announced that Robert Greenblatt will become chairman of WarnerMedia Entertainment and Direct-to-Consumer.
Baca lebih lajut »
Disney in talks with AT&T to buy WarnerMedia's Hulu stake: VarietyWalt Disney Co is actively pursuing the purchase of WarnerMedia's nearly 10...
Baca lebih lajut »
WarnerMedia announces massive restructuring to better compete with streaming servicesWarnerMedia, one of the world's biggest producers of film and TV content, announces new organizational structure in an effort to bolster its offerings to better compete with the rise of streaming services.
Baca lebih lajut »
HBO CEO Richard Plepler to resign amid restructuring under AT&T
Baca lebih lajut »