In her first interview about the brand, the actor shares the secrets behind her incredible hair and the story behind the name.
Blake Lively’s hair has been a loud topic of discussion since her breakthrough role as Bridget Vreeland in The Sisterhood of the Traveling Pants. In the 19 years following, the actor’s hair has been dyed shades of golden blonde, copper red, brunette, and now bronde—yet it’s remained long, thick, and luscious because of a secret she learned on set.
But if you give it too much, it’ll break.” It’s the swapping-between-washes method that gives hair everything it needs. Blake Brown’s eight-product assortment, which launches August 4, includes two shampoo and mask sets to meet these needs: the Fundamental Nourishing Shampoo and Mask and the Fundamental Strengthening Shampoo and Mask with fragrance blends like santal, sandalwood, peony and fig. “People think of hair masks as more of a specialty product or a one-off treatment,” she says.
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