It's 2023, and this still happens all the time — especially to women of color.
against age discrimination at work, they only apply to workers 40 and older. But age discrimination can start much sooner than that.
“Being treated like a child is degrading,” De Ala said. “As a 4-foot-11 petite Filipina woman, I naturally get called ‘cute,’ ‘small,’ ‘sweetie,’ ‘honey.’ Especially when I was in software tech sales, when I worked with selling integration systems to C-suite executives. Even when I was negotiating million dollar deals. One person even called me Minnie Mouse over the phone. And that didn’t happen until after they saw me in person.
“Men are promoted based on their potential, and their professional ambition is not a bad thing,” Diehl said. “Whereas [for] women, the goal is to try to keep women in their place supporting men in the male-controlled environment.” Tracey, a Chinese American communications professional living on the West Coast, is 48 but said she still experiences gendered ageism because of her youthful appearance. She said she’s been called “cute” by colleagues, and as a result of youngism, she will strategically drop hints about her expertise.
Having to subconsciously or overtly push back against gendered ageism can take a toll on those who experience it.
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