A new study tracked people's subtle physical responses to the news across 17 countries. The findings suggest that many of us are less drawn to negative stories than typical media menus would lead you to believe. (via commonhealth)
This image taken from video shows CNN's Chris Cuomo during his afternoon coverage of Hurricane Irma in Naples, Fla., in 2017. Journalists were the shock troops allowing the nation to experience the storm from the comfort of their living rooms. Networks all brought their top teams in on the weekend for special coverage, non-stop on the news channels.
The new study measured those responses in more than 1,000 news video watchers across six continents, in what University of Michigan Professor Stuart Soroka says is apparently"the single largest body of data on psychophysiological responses to content." But the research also turned up some surprises. Negativity bias didn't vary broadly depending on the national context. Instead,"what we found was that there's huge-level variation," Soroka says. People vary greatly from one another in how much their bodies show a preference for negative news, he says, but those differences are"within countries, not so much across them."
People may be drawn differently to news depending on time or circumstance. In other work, Soroka argues that it may not be negativity per se that grabs people, but rather whether something is"outlying," whether it contrasts with the environment and thus commands more attention.
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