Universal Standard is leading the charge when it comes to size inclusivity in fashion and retail:
"It's not enough for us to be 00 to 40 and reach this revolutionary inclusivity we've wanted to reach from the start, rather the commitment is to help others in the industry to be able to do the same.
The feature, which went live site-wide on Universal Standard last week, shows the brand's entire inventory of products on models across their available size range, and also includes comparative features allowing consumers to compare sequentially what a size 10 might look like next to a size 12 and a size 14 in the same garment, culminating in a digital shopping experience which is completely "bespoke to your size," says co-founder Alexandra Waldman.
Though Universal Standard may be the first to launch such a comprehensive digital effort towards inclusivity, its goal is not to be the only company to do so. Waldman and co-founder Polina Veksler say they have begun working in a consultative role for other industry brands, in part thanks to the overwhelmingly positive reception to Universal Standard's Rodarte collaboration which launched in April.
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
Amazon Music Is Growing Three Times as Fast as SpotifyWhy is Amazon’s subscription service claiming so many more new signups than Spotify and Apple Music?
Baca lebih lajut »
Why Aziz Ansari’s ‘Right Now’ Is a Missed OpportunityThe comic’s new Netflix special tackles all the thorniest topics of life in the age of wokeness — except one
Baca lebih lajut »
Daunting tasks ahead of new US envoy to TurkeyA seasoned diplomat, David Satterfield is taking the charge at a time when Washington-Ankara ties are no longer in harmony and conflicts in the Middle East have turned increasingly vicious.
Baca lebih lajut »
Why Are We So Obsessed with the Jeffrey Epstein Story?A conversation between our staffers about why everyone is so captivated by Jeffrey Epstein’s downfall
Baca lebih lajut »