BINI was never short of competition, but it was always Born To Win. | via philstarlife
"We feel that the growing popularity of our music isn’t just a boost for us, but a boost for the genre itself. P-Pop is now one of the genres to watch out for, and more fans are now tuned in to local music. We’re so excited to be representing P-Pop in this year’s Spotify RADAR slate. We can’t wait to amplify the sound of P-Pop music to more Filipinos and to a global audience," BINI celebrates.
The digital music service's global artist development program uplifts emerging artists on the global and local stages, empowering them to connect with new audiences and fans. Specifically, Spotify RADAR enables borderless access for Filipino artists to be discovered by new audiences. Through Spotify, the girls learned their streams have jumped to 7.5 million and reached 164 countries.
They expressed excitement in seeing the local music scene grow, hoping to share their blessings with other aspiring artists like them to also find similar success and exposure. "Exposure is also key in reaching more listeners. We’re fortunate that the industry is so supportive of us emerging artists," they said."We always encourage fellow Filipino artists to not be afraid to try, seek out opportunities and always be the most vocal advocate of their craft."
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