A deep dive nfrealmusic
became the first ever streaming-exclusive album to chart, hitting No. 8 on the Top 200 with streams alone, according toWhere NF specifically triumphed was with 84,000 traditional sales from the iTunes store and physical CDs and way more than Chance's 27,000. His sales were considerably helped along by a concert-and-album, and concert-and-merch bundle deals . NF was slinging records to a market that Chance simply doesn't have — specifically the kind of person who buys CDs at Target.
In addition, although NF and Chance's musical styles are hardly worth comparing, the gap in their subject matter might actually be relevant to the chart battle. Given how hellishly depressing NF's album is, it's possibly just a more timely listen for fans in the context of our unrelentingly depressing and violent socio-political hellscape, than Chance's sometimes punishingly optimistic debut. It's not that Chance listeners are pivoting to NF...
Also, it's important to keep in mind that the charts are mostly nonsense, and only becoming more-so as merch bundles skew sales , and Tik Tok and Twitter become influential but unquantifiable music platforms in their own right. I think it's safe to say that the apocalypse, aka a Christian rap takeover, is not yet nigh. But hey, give
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