Who is Bert Auburn? Watch Texas kicker’s NIL commercial with Alabama’s Will Reichard

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Who is Bert Auburn? Watch Texas kicker’s NIL commercial with Alabama’s Will Reichard
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Yes, Auburn just scored against Alabama for Texas.

There’s a lot we need to unpack in that statement.

Bert Auburn is the Texas kicker, who connected on a 22-yard field Saturday to give the No. 11 Longhorns a 3-0 lead over Alabama. His last name certainly turns Crimson Tide fans’ heads because of the rivalry with that other school across the state. He also has something in common with Alabama kicker Will Reichard, who hit a 44-yarder Saturday against Texas as a response to Auburn’s kick, as they star in a Goldman Sachs commercial. The spot calls on Congress to reauthorize the Small Business Administration, which is a federal agency that helps entrepreneurs “start, grow, expand or recover,” according to the SBA web site.

The Auburn and Reichard banter is about how unusual it is to see a commercial featuring a kicker. Auburn says kickers are overlooked.“It’s like small businesses,” Reichard said. “Without them, the economy would lose every time.” NEW: Alabama’s Will Reichard and Texas’ Bert Auburn are starring in a national commercial for Goldman Sachs this week thanks to NIL.

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