West Dallas land investor lures long-time Crescent Real Estate exec

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West Dallas land investor lures long-time Crescent Real Estate exec
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West Dallas investor Goldenrod Cos has hired John Zogg as its Southwest region president.

John Zogg is a managing director with Crescent Real Estate.

The West Dallas real estate Goldenrod acquired this month includes both vacant land and old commercial buildings in the Singleton Boulevard corridor west of downtown. The just-sold real estate is part of an almost 60-acre assembly made starting in about 2005 by investors Stuart Fitts, Phil Romano and Larry “Butch” McGregor.

Their West Dallas Investments built the popular Trinity Groves restaurant hub located near the Margaret Hunt Hill Bridge.Zogg said Goldenrod plans to develop the West Dallas sites over about 10 to 15 years.“It’s long-term great real estate,” Zogg said. “You have enough land to really create something special with one of the best views in Dallas.”He said he’s leaving Crescent on good terms.of the landmark Crescent complex which was compete last year.

“The Crescent is 98% leased and we finished our renovation project,” he said. “There were not a lot of challenges left for me at Crescent.Still, Zogg said it’s a big change to leave Crescent after so many years at the firm.Crescent Real Estate CEO John Goff said the company is in debt to Zogg for his years of work on the Crescent and other projects.

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