Now streaming on Vizio TVs: Your top vacation moments — or any personal pics or videos from your camera roll. Vizio, a value-priced leader in the U.S. TV market, is launching a public beta ve…
Vizio, a value-priced leader in the U.S. TV market, is launching a public beta version of VizioGram, a feature that allows you to share photos and videos via its mobile app to select internet-connected Vizio TV models. Anyone with the Vizio Mobile app installed on their iOS or Android phone can send images or video to a friend’s Vizio TV for viewing .
Why is Vizio doing this? In the highly competitive HDTV market, every distinguishing feature can potentially influence a consumer’s purchase decision. VizioGram is a personal touch that will sit alongside popular streaming apps on Vizio’s SmartCast operating system, like Netflix, Prime Video, HBO Max and Disney+.
Meanwhile, the Super Bowl remains a key shopping season among consumers looking to upgrade their TVs. For this year’s NFL championship game, Vizio will have marketing activations showing off its TVs and the new VizioGram feature in Phoenix at Rob Gronkowski’s Gronk Beach festival and Guy Fieri’s Flavortown Tailgate party .
“We created VizioGram to bring families together, no matter how far apart,” Wang says in a video promo for the feature.
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