Founder Richard Branson announced on the tourism service's blog that the company will no longer offer trips to parks that have whales, dolphins or porpoises captive for human entertainment
that the company will no longer offer trips to parks that have whales, dolphins or porpoises captive for human entertainment.
"We felt strongly this was the right thing to do and we knew most of our customers supported it, too," Branson said."Many no longer consider whale and dolphin shows and 'swim withs' to be appropriate, and most would rather enjoy these magnificent creatures in their natural environment," Branson said.
"Active engagement that supports long-term business transformation away from captive entertainment seems the much better option," Branson said.
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