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is entering a partnership with Sunderland AFC for the full 24/25 season, including a prominent back of shirt sponsor position.Interview backdrops at The Academy of Light – at pre-game press conferences.
The tunnel at the Ground – for TV interviews. Within the Ground – for post-game press conferences following home league games.Brand exposure to a global audience, with a TV audience of over 21 million and over 4.5 thousand broadcast hours. During the season, EFL games have visibility across major broadcasters such as Sky, ITV, beIN, Viaplay, Nova TV, Setanta, ESPN, and DAZN.
This partnership also offers a strong digital dimension with over 4 million followers across major social platforms with 1.7 million on Facebook and 1 million on X.Sunderland AFC is a storied English football club with a rich history and heritage. Founded in 1879, the club is based in Tyne and Wear, England, and has a long-standing tradition of passionate support and competitive spirit. Sunderland’s trophy cabinet includes several prestigious honours.
Floki is the people’s cryptocurrency and utility token of the Floki Ecosystem. Floki aims to become the world’s most known and used cryptocurrency, focusing on utility, philanthropy, community, and marketing. Floki currently has over 490,000 holders and a strong brand recognized globally thanks to strategic marketing partnerships.
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