The luxury brand is introducing its first Open for a Change project as the sneakers are made with recycled and bio-based materials.
selected doors worldwide, such as Harrods, Saks Fifth Avenue, and Galeries Lafayette.The new Open for a Change logo.Valentino launches today an augmented reality experience on its app where users can explore the Open for a Change virtual pop-up and learn about the sneakers. Interactive Valentino features are also visible on the app, such as the OPFAC Vlogo, a maxi sneaker, stars that transform into studs, and fish that transform into sneakers.
Valentino guarantees a fully traceable European supply chain and the highest standards of artisanal craftsmanship with this project.
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