MLB postseason broadcast networks will be able to show live look-ins on their social media accounts for the first time.
ESPN, Fox and other broadcasters of playoff games will be able to show the look-ins on their social media accounts, and live action will also be show on MLB's official account. There isn't a limit on how long each look-in can last.
Twitter will be the only social media platform to officially stream live look-ins during the postseason, which begins Friday withSarah Rosen, Twitter's Head of North American Content Partnerships, said the company has been focused on bringing more live, short-form video content to the platform.
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