Twitter rolls out total ban on ads from political figures

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Twitter rolls out total ban on ads from political figures
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Twitter bans all ads that mention specific candidates, elections, or legislation

The ban on any advertising applies to campaigns, government officials, PACs and 501 groups — that is, nonprofits designated for tax purposes as somehow promoting social welfare, a broad category covering groups spanning from the Sierra Club to Koch-backed Americans for Prosperity.

“We very much believe that cause-based advertising has value and can help drive conversation around important topics," said Del Harvey, Twitter's vice president of trust and safety, but "we're really trying to ensure there isn't an attempt to game our political content policy through cause-based advertising."

For-profit organizations running issue ads must not call for particular political outcomes, and such ads must reflect the organizations' “publicly stated values, principles, and/or beliefs," Twitter said.

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