The $3.3 billion-grossing 'Twilight Saga' did more than any other modern franchise to debunk the notion that films for and about girls and women were box office poison.
franchise was incredibly popular a generation ago, earning top-tier box office grosses on low-to-mid-tier blockbuster budgets, often sans 3-D, IMAX or related upcharge gimmicks. The first, which opened with a massive $69 million in November of 2008 , helped paved the way alongsidethat same summer for the normalization of deep-dive “What does this all mean for culture?!” media coverage of big-scale movie blockbusters.
earned $293 million/$829 million on a $137 million budget in 2012.
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