Triller is poised to have a big 2023.
While Triller does see itself as a bold competitor to other video sharing social media platforms, it does not define itself as such. “A lot of people came rushing onto Triller a few years ago when Trump first brought up the idea of a ban [on the foreign competition],” Sarnevesht says. “We definitely leaned into that…but that is not who we are, that is not how we define ourselves.”
On Triller, Sarnevesht explains, companies are set up to actually give the creator direct ownership of the relationship with their followers and maximize their revenue. “That’s why our products like Cliqz, our SMS app for influencers, get over a 70% open rate and an unheard of over 30% click through rate,” Sarnevesht says. “Creators literally can make 10x or more on Triller [than] they can on any other platform.
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