Tom Brady has landed his first NIL deal.
Jackson State quarterback Shedeur Sanders, who is the son of coach Deion Sanders, signed a NIL deal with Brady’s clothing brand on Thursday. It marks the first NIL deal that the Brady Brand has since since it launched earlier this year.told People
on Thursday."He embodies everything we look for in a Brady athlete and his character and values align perfectly with our brand." Brady Brand is just the latest NIL deal for Sanders, who has reportedly already inked deals with Beats by Dre, Gatorade and more. Though Brady signed a deal with the younger Sanders, he was thrilled to get the Hall of Famer on board with his brand, too.
"Not only is [Deion] an exceptional football player and quarterback, but he is one of the most influential players of his generation, and we're thrilled that he's officially joining the Brady family," BradyShedeur Sanders, a former three-star Rivals.com recruit, initially committed to Florida Atlantic before he landed at Jackson State to play for his father.
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