Tinder's owner just launched an app to help 'highly motivated' singles in Japan get married within a year | Markets Insider

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Tinder's owner just launched an app to help 'highly motivated' singles in Japan get married within a year | Markets Insider
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The owner of Tinder, Hinge, and Match.com is targeting Japanese singles looking to get hitched with a marriage-concierge app. Match Group wants to disrupt...

Tinder's owner just launched an app to help 'highly motivated' singles in Japan get married within a yearThe owner of Tinder, Hinge, and Match.com is targeting Japanese singles looking to get hitched with a marriage-concierge app.

"We believe we can offer a more efficient and less expensive service geared to those who are highly motivated and want to get married within a year," Match Group CEO Mandy Ginsberg said on the company'sJapan's $0.5 billion arranged-marriage industry revolves around physical stores that employ lots of salespeople and service staff, meaning they're expensive to run and pricey for consumers, Ginsberg said on the call.

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