Patricia Voto, the founder of One/Of, is taking an old-school approach to fashion that is right in step with the times.
, is taking an old school approach to fashion that is right in step with the times. Using deadstock fabric , the designer creates—or proposes—seasonal collections that are then made to the customer’s specifications. “It’s always suggestive,” Voto explains in her humming Upper East Side Studio. “We put these capsules together just to say what we think the fabrics will look good as in terms of silhouette, but it’s completely customized.
One/Of isn’t minimalistic, but the designs are straightforward. “Sharp and clean” exterior lines, notes Voto, put the emphasis where she wants it, on the fabric. The designer is drawn to prints and patterns with a hyper-feminine aesthetic that’s rooted in polished 1950s-style glamour. The brand’s retro vibe has less to do with the age of the materials than the motifs Voto favors.
The comfort level Voto builds into her pieces is anything but retro; neither is her focus on keep-forever pieces that won’t be cast aside after six months. The designer’s keeper mentality is closely tied to her inclusive view of fashion. That On/Off makes room for women of all shapes and ages is evidenced by the fall 2022 lookbook.
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