This fictitious news show is entirely produced by AI and deepfakes

Indonesia Berita Berita

This fictitious news show is entirely produced by AI and deepfakes
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  • 📰 PopSci
  • ⏱ Reading Time:
  • 17 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 10%
  • Publisher: 63%

'Wolf News' videos are full of misinformation, grammatical errors, and weird AI anchors.

, a five-year-old startup in Britain offering deepfake software to clients for as little as $30 a month. Synthesia currently offers at least 85 characters modeled on real human actors across a spectrum of ages, gender, ethnicities, voice tones, and clothing. Customers can also generate avatars of themselves, as well as anyone who grants consent.

Usually, this isn’t an issue, as clients are willing to sacrifice those aspects in lieu of drastically cheaper operating costs for often mundane projects. Still, experts at Graphika caution that the technology is quickly improving, and will soon present misinformation that is much less distinguishable from real videos.

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