Every year, Whole Foods predicts the next year's food trends. These are the products they expect us to see more of in 2024.
For the past eight years, Whole Foods has predicted the food trends that they believe will emerge the following year. Late, they guessed that dates, kelp and avocado oil would make an impact in 2023—you can decide if those predictions were accurate or not. This year,Some of these predictions feel inevitable, others feel exciting and still others have left me scratching my head, but I guess we’ll have to wait until this time next year to decide if they actually came to fruition or not.
These are just a few of the trends that Whole Foods predicts we’ll be seeing in grocery stores in the coming year. They’re also expecting to see more products that contain buckwheat as well as all parts of the cacao plant. You may encounter products supposedly designed to optimize women’s health in the next year as well as foods that advertise their companies’ commitments to “water stewardship.”
Indulging in food trends can be fun from time to time, but ultimately, the food that gets me most excited—regardless of the year in question—is whatever fresh produce is in season and whatever I can buy from local farmers or small-scale producers. Even the most cutting-edge food brands can’t deliver true nourishment, the kind that comes from the most essential, basic ingredients of all.
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