The startup behind Patagonia’s Worn Wear resale line just raised $20 million in fresh funding to help traditional retailers compete with Poshmark and The RealReal

Indonesia Berita Berita

The startup behind Patagonia’s Worn Wear resale line just raised $20 million in fresh funding to help traditional retailers compete with Poshmark and The RealReal
Indonesia Berita Terbaru,Indonesia Berita utama
  • 📰 BusinessInsider
  • ⏱ Reading Time:
  • 49 sec. here
  • 2 min. at publisher
  • 📊 Quality Score:
  • News: 23%
  • Publisher: 51%

'The last time something this big happened to traditional retail, it was ecommerce,' Yerdle CEO Andy Ruben said on the resale market.

, Ruben said the funding will help Yerdle expand in the luxury fashion business that is currently dominated by The RealReal, which recently went public.Click here for more BI Prime storiesUsed clothing and accessories is a billion dollar business, and a new startup is helping traditional retailers cash in.

Where Yerdle differs from other used-clothing platforms is in the way it works with the original retailers – allowing them to take advantage of the boom in consumers buying used and otherwise pre-worn outfits. By helping those traditional retailers get in on the game, Ruben says, he's opening up whole new markets to them. Ruben highlights Worn Wear, Patagonia's resale brand, as a particular success story for his company.

"There's an aspirational element among Millennials and Gen Zs and those brands might be out of reach," Ruben said. "You also have people wearing items fewer times because you see them on Instagram."newly public The RealReal to changing these customer tastes That's especially true, he says, because retailers like Patagonia don't get a cut when you buy from those third-party sites. It makes it more important than ever for retailers to offer their own used-goods business, he says.

Berita ini telah kami rangkum agar Anda dapat membacanya dengan cepat. Jika Anda tertarik dengan beritanya, Anda dapat membaca teks lengkapnya di sini. Baca lebih lajut:

BusinessInsider /  🏆 729. in US

Indonesia Berita Terbaru, Indonesia Berita utama

Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.

Meghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourMeghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourThe Duchess of Sussex just arrived at the District Six Museum in Cape Town, wearing the blue Veronica Beard dress she first wore in Tonga during her and Harry's tour last year.
Baca lebih lajut »

Meghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourMeghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourThe Duchess of Sussex just arrived at the District Six Museum in Cape Town, wearing the blue Veronica Beard dress she first wore in Tonga during her and Harry's tour last year.
Baca lebih lajut »

Meghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourMeghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourThe Duchess of Sussex just arrived at the District Six Museum in Cape Town, wearing the blue Veronica Beard dress she first wore in Tonga during her and Harry's tour last year.
Baca lebih lajut »

Meghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourMeghan Markle Rewears Her Blue Veronica Beard Dress for Second Look on South Africa TourThe Duchess of Sussex just arrived at the District Six Museum in Cape Town, wearing the blue Veronica Beard dress she first wore in Tonga during her and Harry's tour last year.
Baca lebih lajut »

Satellite Startup Spire Raised $40 Million To Bring Its Weather Forecasts To AsiaSatellite Startup Spire Raised $40 Million To Bring Its Weather Forecasts To AsiaThe small satellite startup, which now has over 100 satellites in orbit, will be bringing more weather data to the Asia-Pacific region.
Baca lebih lajut »



Render Time: 2025-03-10 23:24:45