Country music lyrics are changing. Songs are less about being a stand-up guy, and more about objectifying women
lilting banjo, cowboy theme and lyrics like “Ridin’ on a tractor” and “Wrangler on my booty”, not to mention an extremely catchy refrain, Lil Nas X’s “Old Town Road” should be a country-music hit. Yet it was kicked off the Billboard country-music chart for not embracing “enough elements of today’s country music”. Billboard later toldmagazine that its decision to take the song off the chart “had nothing to do with the race of the artist”.
One of country music’s greatest strengths is its ability to celebrate working folk in America. But that has also “been its greatest liability”, says Charles Hughes, a historian and author of “Country Soul: Making Music and Making Race in the American South”. A recent paper in, an academic journal, examined how men talk about themselves in mainstream country music.
Country radio is the genre’s powerful gatekeeper. Country stations have not played Lil Nas X much until recently. Nor are they playing as many women as before. Jada Watson, of the University of Ottawa, recently found that in 2000 a third of country songs on country radio were sung by women. In 2018 the share was only 11%. Even the top female stars get fewer spins. Carrie Underwood had 3m plays between 2000 and 2018; Kenny Chesney received twice as many.
A few black artists, such as Charley Pride, Darius Rucker and Kane Brown, have been successful. Some popular white artists have rapped on country ditties. Yet a young black man using similar imagery and sounds to those that dominate country radio stations gets little play. Lil Nas X’s “Old Town Road” remix, which features Billy Ray Cyrus of “Achy Breaky Heart” fame, has topped Billboard’s Hot 100 for eight weeks.
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