Santa is back this year—but he's asking people to be cautious as he continues to tiptoe through the pandemic.
Issues like climate change and wildfires, combined with supply chain and labor shortages, have impacted the holiday tree market, pushing up prices for consumers.NEW YORK -- Santa is back this year, but he pleads caution as he continues to tiptoe through the pandemic.
Other Santas might not be wearing masks or plastic face shields, or hanging out in protective snow globes like many did last year, but it seems 50-50 this season that they're not quite ready for hugs, whispers in their ears for secret wishes, and kids smiling or sobbing on their knees. Saunders said projections this year have about 8.9 million households expected to visit Santa in person, with virtual visits still a big option.
The company has been sourcing Santas all year for the 800 malls, big-box stores and other locations it serves, with options for no-contact visits, too. Cherry Hill requires its Santas and other employees to be vaccinated and those with exemptions to be tested regularly.Luther Landon has been providing the Santa Experience at Mall of America in Bloomington, Minnesota, for nearly two decades. Last year, he hit on the log cabin idea but was shut down after a day due to the pandemic.
Count American Dream, a mega mall of 3 million square feet in East Rutherford, New Jersey, among retailers offering distanced Santa. He'll be on ice, skating the indoor rink with visitors, and also tooling around with guests in hot pink golf carts.
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