The Animoca Brands subsidiary and blockchain-based virtual world, TheSandbox, announced the firm has made multiple partnerships in Hong Kong.
subsidiary and blockchain metaverse that leverages non-fungible token technology — announced the launch of a “Mega City.” The firm has made various partnerships in Hong Kong and the metaverse region will become “a new cultural hub,” according to the announcement.
The Sandbox details that it partnered with the renowned Hong Kong businessman Adrian Cheng, CEO of New World Development, founder of the K11 brand, and Chow Tai Fook jewelry company’s executive director. The blockchain virtual world will feature Cheng’s XL Estate that aims to be an “innovation hub of Mega City.” A landmark will be the GBA Pavilion that showcases “creativity and tech wonders.” Cheng’s GBA Companies will also provide special experiences like “entertainment [and] exclusive NFTs.
Award-winning entertainment stars like director Stephen Fung and actress Shu Qi plan to showcase exclusive NFTs. “The Sandbox [plans] to create an exciting district of Mega City that will showcase their talents and love for art and culture,” the announcement details. Furthermore, metaverse fans and The Sandbox users will be able to acquire land next to Mega City. The Sandbox has announced a land sale of property located adjacent to the Mega City region.
To celebrate the new partners, The Sandbox will launch a new LAND sale on January 13, 2022, that will allow players to purchase choice spots near the LANDs of the partners announced today.Meanwhile, the project’s native token sandbox has shed more than 7% in value this week but during the last two weeks, SAND has gained 6%. Year-to-date metrics show SAND has increased 13,785% against the U.S. dollar. SAND has a market valuation of around $5 billion today and $672 million in global trade volume.
. The Sandbox says premium land will also be available with exclusive NFTs and the ability to host events on the property. Following the announcement, The Sandbox claims that it has acquired 165 partners to date including the South China Morning Post,
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