Disney CEO Bob Iger shut down the division working on the company's metaverse strategies as part of a series of planned layoffs
The division was specifically titled the “Next Generation Storytelling & Consumer Experiences group,” headed by Disney veteran Mike White . White was in charge for about a year, and what metaversal strategies he and the team were cooking up is unclear.
has a lot of jargon on offer, including that they were “tasked with finding ways to tell interactive stories in new technological formats using Disney’s extensive library of intellectual property,” per sources in the know, and that’s stated goal was to “create an entirely new paradigm for how audiences experience and engage with our stories,” per an internal memo.
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