TheLionKing roared off to a $14.5M start in China on Friday (including Thursday night previews)
‘s Maoyan note is currently at 9, higher than the above films, with a 7.5 on Douban, landing in between the two.
However, early projections of a $50M-$60M weekend now look to be coming in at the lower end of the range . Could that be impacted by the surprise addition of previews on a local title that kick off on Saturday?Lion King pre-sales for Saturday look healthy, but the Middle Kingdom has potentially thrown a wrench into the equation: I understand that local titlehas been granted preview showings from tomorrow through Wednesday, ahead of its official bow on Thursday.
Sources I’ve spoken with are mixed on the effect this may have. Some see little to worry about, while others are cautioning that exhibitors may be encouraged to toss screens the way of the local title.this year with Hollywood taking pride of place during the typical July blackout on imports.
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