Nissan announced that the all-wheel-drive and traction control systems in the Nissan Ariya won a prestigious award.
But, after earning a spot in Wards’ top ten engines and propulsions systems, the company put out a complete dud of a press release, complete with an almost entirely uninformative video. I’m going to explain why it’s a dud, and then give readers the information that should have been in the release.From an artistic perspective, it’s a great video. It has decent looking animations of the vehicle’s innards working. It has great photography. It has smiling people with varying skin colors.
Instead of taking an opportunity to set the car apart from the competition, they let some artistic type run away with a story about a little girl and space travel. The exciting thing about Aptera is how efficient it is and how many owners in high-sun locales won’t need to charge it very often, but they didn’t even get into those benefits.
If we want to actually add value for readers, we need to give you the information needed to make your own decision about Nissan’s e-4orce system, and not just do the old “citation: trust me bruh” thing. However, if Nissan wants advertising, they need to reach out to our ad team.Instead of giving Nissan a free advertisement, I’m going to go ahead and give readers that deeper information so they can make up their own minds .
On top of limiting wheel slip, modern vehicles usually also have stability control, which helps keep the vehicle from going off course due to slippery conditions or extreme driving. Here’s a compilation of several different manufacturers explaining their stability control systems.
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