The 2024 Toyota Tacoma TRD Pro has the coolest seats ever.
In a performance car, a great driver's seat changes everything. Standouts like Porsche's carbon buckets or the M4's funky blue-and-lime thrones elevate otherwise predictable interiors into nirvana with lumbar support. Simply glimpsing a pair of epic seats snaps you into the mood to drive like hell.
The seats are a statement piece: Toyota clearly understood the need to step up their seat game across the Tacoma lineup. But in the upcoming TRD Pro, their ambition to coddle our hindquarters is admirable. These thrones may just be the wildest seats ever fitted to a consumer-facing production vehicle, bar none.
. These can be adjusted by hand, similar to a mountain bike shock, through a pair of small portals toward the bottom of the seat. It's worth noting these seats were ideated, designed, developed, and built by Toyota, in-house. Rather than outsourcing a bulk of the work to a company like Recaro, Toyota splashed the time, energy, and resources to build these things. According to one Toyota engineer, that's a hugely challenging proposition from the standpoint of internal corporate politics .
Badia says that it'll be up to drivers to decide if and when to activate the seats' capabilities. Some drivers leave them on for trips to Target. Others prefer to leave the seats static, full time. A binary switch on each main shock can lock the seat into place, quickly and simply.So here we are, maybe 1000 words into a blog about a seat. But sometimes it's hard to convey excitement for how something as simple as a seat with some shocks can bring real excitement.
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