Where pop culture meets fashion.
The fresh Adidas collection features a roster of next generation faces from the worlds of sports, music, and danceAdidas has officially dropped it’s latest sports-meet-style collection dubbed, Adidas Z.N.E. featuring a roster on next generation faces including none other than rising pop phenomfor the fresh campaign which spotlights the larger community that is shaped by the world of athletics, dance, and music.
To tie these worlds together, Adidas designed a uniform to create a sense of belonging and to inspire each figure’s fanbase to find connection through their love of sport, culture, and style.“Trends are ever changing, but what we continue to see at the forefront of today’s style are comfort-first looks influenced and born from the world of sport,” shares Adidas’ Global GM Aimee Arana in the collection’s official press release.
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