It wasn’t supposed to be like this. Heading into the new year, box office analysts were bullish that 2019 would beat, or at least match, the record-breaking success of last season. Followups …
Heading into the new year,analysts were bullish that 2019 would beat, or at least match, the record-breaking success of last season. Followups to “Avengers,” “Secret Life of Pets” and “Godzilla” combined with reboots of storied franchises such as “Men in Black” and “Shaft” would elevate ticket sales to new heights, theater owners and studio executives predicted. Alas, it was not to be.” to bid goodbye to Iron Man, but many of those other sequels sputtered out.
“There’s so much content available at everyone’s fingertips,” said Kyle Davies, Paramount’s president of domestic distribution. “There is healthy competition for everyone’s entertainment dollars, but people love the theatrical experience. You just have to give a compelling reason to go. It’s causing everyone to raise their game.”
“It has to start with quality storytelling, That’s our focus,” said Cathleen Taff, Disney’s president of global distribution. “If we deliver movies people are going to enjoy, they are going to come back. You can’t fool them.” Analysts predict the summer could still have a few hits in store. Following “Spider-Man: Far From Home,” Jon Favreau’s stunning photorealistic remake of “The Lion King” looks to have audiences young and old humming to “The Circle of Life.” In August, Universal is teaming up Dwayne Johnson and Jason Statham in the “Fast & Furious” spin-off “Hobbs & Shaw,” with a big potential pay-off.
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