Successful startups prove traditional Kyoto culture can power innovation paid JapanGov
For many, Innovation and startups aren’t the first things that spring to mind when they think of Kyoto. Japan’s old capital is usually associated with temples, shrines, cherry blossoms and geisha. But one Frenchman came here, took a simple, old-fashioned idea and turned it into a $2 million business. For more and more people, Kyoto is a city of opportunity, where the traditional and cutting-edge can come together to spark new businesses.
Like many people from abroad, Bertrand came to Japan to fulfill his interest in Japanese culture, which he had had since childhood. He began studying political science at Kyoto University in 2003. He began a blog about life in Japan that soon drew thousands of readers. He noticed massive interest in the blogosphere in bento, including, which food arranged and decorated to look like characters from anime or manga.
“If we’re successful overseas, the big Japanese venture companies could become interested in us,” says Bertrand. “It was challenging to get other firms’ APIs for this service, but I had perseverance, good connections and could negotiate in Japanese. If you’re patient and have a different cultural background, it might be easy for you to find business opportunities in Japan.
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