Today we’re launching the New York Shop, our first official merch store — with two limited-edition collections and the return of our nepo-baby merch (for actual babies)
— we felt it was our duty to be the best store clerks we could be and take you on a tour of the three collections we’re offering with a selection of pieces from each to give you a little taste.
First up, another collaboration with Only NY. This time it’s a limited-edition collection of accessories inspired by our cover story on— the phenomenon of New Yorkers wearing an excess of hyperlocal New York merch — where we ever-so-slightly altered the magazine’s classic logo.
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