Starbucks plans to spend $450 million next year to make its North American stores more efficient and less complex
Interim CEO Howard Schultz, left, and incoming CEO Laxman Narasimhan hug during Starbucks Investor Day 2022, Tuesday, Sept. 13, 2022, in Seattle.
“It’s clear that our physical stores have to change. Our physical stores were built for a different era,” said John Culver, Starbucks’ chief operating officer, at a day-long event for investors in Seattle Tuesday. It wasn't immediately clear if the new investments and technology would be offered to non-union stores; Starbucks said the company hasn't yet decided how the investment will be doled out. But in May, Starbucks announced $200 million in additional pay and training but said that benefit would only go to non-union stores.
Culver said the company will respect the unionization process and negotiate with the stores that vote to unionize. But he also reiterated the company's position.
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Starbucks to spend $450 million next year to revamp stores, speed up serviceStarbucks — ringing up record sales but struggling with low employee morale — plans to spend $450 million next year to make its North American stores more efficient and less complex.
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Starbucks To Revamp Stores To Speed Service, Boost MoraleStarbucks plans to spend $450 million next year to make its North American stores more efficient and less complex.
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Starbucks to revamp stores to speed service, boost moraleStarbucks plans to spend $450 million next year to make its North American stores more efficient and less complex.
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Starbucks to revamp stores to speed service, boost moraleStarbucks __ ringing up record sales but struggling with low employee morale __ plans to spend $450 million next year to make its North American stores more efficient and less complex. The company also said it plans to open 2,000 net new stores in the U.S. by 2025, with an emphasis on meeting the growing demand for new types of service, including drive-thru, mobile ordering and delivery. Drive-thru now makes up 50% of U.S. sales, for example, while delivery demand has grown by 24% so far this year.
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Starbucks to revamp stores to speed service, boost moraleStarbucks __ ringing up record sales but struggling with low employee morale __ plans to spend $450 million next year to make its North American stores more efficient and less complex. The company also said it plans to open 2,000 net new stores in the U.S.
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Starbucks to spend nearly half a billion dollars to revamp image, make stores more efficientStarbucks plans to spend $450 million next year to make its North American stores more efficient and less complex. The company also said it plans to open 2,000 net new stores in the U.S. by 2025.
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