Spotify, according to its numbers, controls just under a third of the global market, more than double that of Apple, its nearest rival
“With Apple Music being a distant second with 15% market share, and Spotify adding more subscribers in the 12 months leading up to Q2 2021 than any other single DSP, there is no risk of Spotify losing its leading position anytime soon – but the erosion of its share is steady and persistent,” says Mark Mulligan, the report’s author and MD of MIDiA.
The reason for this, suggests Mulligan, is that YouTube as a brand is deeply and habitually embedded in the minds of Gen Z and younger Millennial consumers, serving as the key platform for their music consumption.
Indonesia Berita Terbaru, Indonesia Berita utama
Similar News:Anda juga dapat membaca berita serupa dengan ini yang kami kumpulkan dari sumber berita lain.
USD Coin (USDC) Surpassed Tether on the Ethereum BlockchainEven as the controversial stablecoin Tether (USDT) continues to be the market leader, USD Coin (USDC) is slowly eating up its share.
Baca lebih lajut »
The 15 Best Disney+ Movies and Shows to Watch With KidsHere’s where to start your streaming on Disney’s new service.
Baca lebih lajut »
COVID vaccines safely protect pregnant people: the data are inThe data show that the risks of COVID-19 during pregnancy far outweigh the risks of being vaccinated. And yet, according to data from the CDC, only around 40% of pregnant people in the US had been vaccinated against COVID-19 by the start of this year
Baca lebih lajut »
COVID vaccines safely protect pregnant people: the data are inDespite evidence that pregnant people are at high risk of serious disease, many remain unvaccinated.
Baca lebih lajut »
This Horror Podcast Adaptation Is The Top Show On Netflix Right NowThe new seasons of 'Cheer' and 'Queer Eye' are also trending on the streaming service.
Baca lebih lajut »