The airline said Thursday that it has been studying seating options and is making the changes because passenger preferences have shifted.
plans to drop its tradition of more than 50 years and start assigning seats and selling premium seating for customers who want more legroom.
Southwest made the announcement on the same day that both it and American Airlines reported a steep drop in second-quarter profit despite higher revenue.and reduced pricing power, especially on flights within the United States, as the industry adds flights faster than the growth in travel demand. American Airlines also reported a 46% drop in profit, to $717 million, and said it would break even in the third quarter — well below Wall Street expectations for the July-through-September period.
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Southwest breaks with 50-year tradition and will assign seats; profit falls at Southwest, AmericanTynin Fries joined The Denver Post in 2018 as an intern. Then, she joined the team as a Digital Strategist and was promoted to Deputy Director of Audience in 2022. She is a proud ASU Cronkite alumna (godevs)! In between producing news and writing stories, Tynin is out exploring all that Colorado has to offer.
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Southwest breaks with 50-year tradition and will assign seats; profit falls at Southwest, AmericanSouthwest made the announcement on the same day that both it and American Airlines reported a steep drop in second-quarter profit despite higher revenue.
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Southwest breaks with tradition and will assign seats; profit falls at Southwest and AmericanSouthwest Airlines is doing away with a 50-year tradition and plans to start assigning seats. The airline is also looking to introduce redeye flights.
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Southwest ditches open seating model, launches red-eye flightsSouthwest Airlines Co. announced the launch of assigned seating and red-eye flights Thursday.
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