From Long Beach Island to Cape May, people can now outsource tasks that have long been hallmarks — albeit sometimes dreaded ones — of trips down the Shore.
Published: Aug. 26, 2024, 6:53 a.m.Andrew Mills | NJ Advance MediaTeresa Ranieri had never planned a vacation to Cape May when she first enlisted the services of Rebecca Walder, also known as “The Beach Concierge.”
As Jersey Shore vacations have become increasingly expensive, businesses have popped up to cater to beachgoers who are more than willing to pay for added conveniences. Cart your beach chairs, blankets, coolers, buckets, and shovels to the beachRecommend rental homes and the best times to visitCater a backyard barbecue or lobster boilSecure reservations for restaurants and other activitiesMany of these services were started — or have grown exponentially — since the pandemic, and prices vary.
For pre-arrival tasks, such as making beds or stocking the fridge, Walder, owner of The Beach Concierge in Cape May, said her clients usually pay $200 to $250, about $100 per hour of her time. “When we take our car — which is a compact — with four people, packed with stuff for the Shore for a couple weeks, there’s no room to bring anything extra,” she said. “I like the fact that the stuff has just been laundered when you get it.”
For groups, “why not have a lobster boil? Why not have cocktails for your bachelorette party and enjoy your backyard and your pool that you’re spending all this money to enjoy?” Walder said. “And then you can live your best life.”Justine Denea Lorenz, the owner behind Picnics & Prosecco, said she’s seen her bespoke picnic business grow in the last few years, with about 30 events since April.“They just show up. They enjoy the picnic. They get to relax. They leave.
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