“It’ll have, well, everything,” Soho House Global President Andrew Carnie says of Soho Home’s new brick-and-mortar retail store in New York City.
,” Soho House Global President Andrew Carnie says of Soho Home’s new brick-and-mortar retail store New York City, the private club’s first in North America, and a physical symbol of their rapid foray into the interior design world. It’s a sweeping statement, but he’s not far off. The sprawling Meatpacking space has a lot of stuff.
First came the launch of Soho Home’s website in 2016 and 2019 , which offered a mix of brand-designed and found objects. Months later, the coronavirus pandemic forced everyone around the world to spend more time at home—and spend money decorating it. According, global furniture and appliance spending grew from $373 billion to $405 billion from 2019 to 2020.
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