Snap's Pixy drone was announced only four months ago, but the company has already decided it's not going to make more.
around the time of the announcement, Snap’s CEO said that the company would consider additional iterations of the Pixy drone. It looked plausible that the company would invest further into the line, since the drone appeared to be quite popular at launch with shipping times that stretched for months.
The Pixy is a pocket-sized personal flying camera that Snap positioned as a “free-flying sidekick.” At launch, the company said it would be everything users would need to capture a moment from a new perspective. It is designed to take off from the palm of a user’s hand with the tap of a button and fly on four preset flight paths: float, orbit, and follow wherever the user leads, without a controller and without any setup.
Pixy weighs a scant 101 grams, but was never meant to stay in the air for long: it has a swappable battery that allows for five to eight flights per charge, each of which range in length from between 10 and 20 seconds. That said, since Pixy is meant to work in tandem with Snapchat, those short-form videos are in line with what users expect and longer takes wouldn’t be necessary or useful.
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